Deven Moreno - Is a noted Restaurant Business Creator and Systems Guru. Over the past 30 years as an owner and C-level executive, Deven has co-created and helped expand several multi-million dollar restaurant brands to national-level recognition. Deven’s reputation as a system guru for fast-paced restaurant roll-outs and financial operating systems has been recognized in various articles in Forbes, Restaurant Business Magazine, and several national TV networks including Food Network. Deven has helped open several hundred restaurants, managing teams as large as 300. Deven is a co-founder of be-equal. org which creates impact investing opportunities, worldwide. As a side note that illustrates his branding creativity, Deven was credited with creating the official slogan for the 2002 Salt Lake City Winter Olympics: “Light the Fire Within"